SSC stands out as a model development- CEO interview
SSC stands out as a model development- CEO interview Group CEO Of Diriyah Company: Transforming Diriyah into a Global Cultural and Tourism Destination
What was the inspiration behind Sharjah Sustainable City?
Sharjah Sustainable City is a partnership between the Sharjah Investment and Development Authority (Shurooq) and Diamond Developers. This collaboration was formalized through a memorandum of understanding in March 2018. Groundbreaking took place in 2019. The primary objective was to establish a residential project adhering to the highest standards of social, environmental and economic sustainability. The city is a dynamic and forward-thinking entity committed to creating a globally recognized development that positions Sharjah as a preferred real estate investment destination within the region.
Could you provide an overview of the project’s size, phases and housing options?
The city covers an area of 7.2 million square feet in the Al Rahmaniya area of Sharjah. It is an inclusive community consisting of 1,250 three-, four- and five-bedroom villas spread across four phases. It offers mixed-use amenities with a variety of sports and wellness facilities, including separate gyms for men and women, health clinics, retail shops, food and beverage outlets, as well as a nursery.
What makes Sharjah Sustainable City stand out among sustainability projects in the UAE and the region?
Sharjah Sustainable City is the first sustainable master-planned residential community in the emirate of Sharjah. Its buyers enjoy the advantage of zero service fees for the first five years post-purchase. Furthermore, every spacious villa is designed as a smart home, equipped with rooftop solar panels and energy-efficient kitchen appliances. These innovative elements, combined with features such as thermal-insulating construction materials, smart home automation and energy-saving electrical fittings, contribute to saving up to 50 percent on utility bills. It comes on top of a sense of security provided by our round-the-clock security measures, complete privacy, top-notch maintenance, and ample parking.
How does it support sustainability pillars and the U.N. SDGs? How does it contribute to the fight against climate change and environmental preservation?
The city understands the importance of protecting our planet and creating a better future for generations to come. It incorporates innovative technologies and practices that help reduce our ecological footprint while promoting social well-being. It’s a revolutionary project that supports SDGs by focusing on sustainability, renewable energy and green living.
How about socioeconomic benefits?
We have seen the establishment of more facilities like schools and new businesses in the adjacent areas. This proves how the city boosts employment and income generation. Moreover, thanks to its facilities and eco-friendly environment, it has led to improving the overall well-being of its residents. After COVID-19, we have seen more and more people realizing the importance of wellness and moving to locations where they can be closer to nature.
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